Photography Business Tips

When I first made the crazy decision to start my own photography business 6 years ago, I didn’t have much help. I knew a few people from high school who were able to point me in the direction of some great blogs and sites, but in all honesty I wasted a LOT of time and money putting my energy and the little funds I had to spend into the wrong programs.

After having my business for so long and coaching other photographers and entrepreneurs, I have come across some amazing resources and I’ve listed them for you below. If you know of any that I’ve missed, please e-mail me!

This post contains some affiliate links for your convenience. Click here to read my full disclosure policy.

How to Start a Blog:

Building a Framework- The Ultimate Blogging Handbook by Abby Lawson

Honestly, this is like the Bloggers Bible. I purchased it, had it printed and bound at Kinkos, and I reference it all.the.time.

If you purchase the Master Package you not only get the 200+ page e-book, but a slew of training videos and access to the FB group. This is a no brainer for anyone interested in blogging, no matter what type of business you have.

 

 

 

 

 

Affiliate Marketing:

 Affiliate Marketing for Bloggers by Tasha Arguso

If you’re looking to start a blog, or already have one but aren’t monetizing it yet with affiliate links, this book is for you. I printed this one out too and it sits right next to my desk for easy reference.

The video course totally walks you through how to set up and utilize affiliate links in easy to understand terms. I’ve read a lot of things about affiliate links, but this is by far the best investment I have made.

 

 

 

Blogging Help:

www.blog-doo.com

Check out the gorgeous girls at blog-doo.com for extra help, great tips, design services and more.

 

 

 

 

Website Setup:

Best Damn Web Girl– Stephanie has been my web girl for 5 years now and she really is the best damn webgirl there is!

Restored 316 Designs– I love Restored’s Themes and I use them on my photography website and my education website. So beautiful and user friendly.

Creative Market– Another GREAT site to purchase themes, but also to purchase fonts and design elements.

LeadPages– I made the switch to LeadPages for all of my sales pages and opt ins last year and it was the best decision. I love being able to track my opt ins and drag and drop design a sales page in minutes!

Aweber– My e-mail newsletter provider of choise. Amazing customer service, easy to use and affordable.

When I first made the crazy decision to start my own photography business 6 years ago, I didn’t have much help.

PHOTOGRAPHY:

Software:

Adobe Photoshop– The sooner you buy the full program the better! This should be one of your very first investments. And now with the monthly membership it is more affordable than ever. I use PS for all of my photo editing- professional and blogging!

Adobe Lightroom- I use this program to cull (which is a fancy word for narrow down) the images from each shoot that I do. I know it does SO much more, but I am not as versed in Lightroom as I am Photoshop! If you pay for the monthly Adobe membership, you will get access to this program as well.

Portraiture– If you are a portrait photographer this should be your second purchase! Seriously, this one little tool cut my editing time down by more than half. I cannot say enough about it.

Programs:

Blogstomp– Resize and make collages of your images in just seconds. Makes blogging and social media SO much easier!

Albumstomp– Same company, different software. If you make albums for any reaosn, save yourself the massive headache and buy this!

Enounce– This is the biggest timesaver of my life. This little program lets you speed up any video online. I can watch all of my tutorials and workshops at double the speed! It even keeps track of how much time you have save.

Shootproof– This is how I house and share all of my clients’ galleries. I also use this as a third backup for my older images. It is so user friendly and attractive, and it lets you make phone apps at no extra charge! They also just added online contracts which made my business life complete!

Animoto- Another amazing program that lets you create custom videos. I have used this not only for my clients, but for personal videos as well! So easy and professional looking.

Dropbox– This is such a lifesaver when it comes to sending files and storing images for social media use!

Screen-Cast-O-Matic– This program records my screen for all of the tutorials and workshops I do. Super easy to use!

Templates & Marketing:

Magazine Mama– I LOVE Magazine mama’s templates and magazine bundles. She really has something for every type of genre to make your marketing look beautiful!

Design Aglow– Design Aglow is where I purchase my contracts and many of my design templates as well. They always have fresh, modern designs.

Moo.com– THE best business cards you will ever buy. Period.

Payment:

Square– I have been using square for 4 years now I absolutely love it.

Website Setup (for a full list of blogging tools, scroll up!):

Best Damn Web Girl– Stephanie has been my web girl for 5 years now and she really is the best damn webgirl there is!

Restored 316 Designs– I love Restored’s Themes and I use them on my photography website and my education website. So beautiful and user friendly.

Creative Market– Another GREAT site to purchase themes, but also to purchase fonts and design elements.

LeadPages– I made the switch to LeadPages for all of my sales pages and opt ins last year and it was the best decision. I love being able to track my opt ins and drag and drop design a sales page in minutes!

Aweber– My e-mail newsletter provider of choice. Amazing customer service, easy to use and affordable.

Education:

Creative Live– I can’t even count how many valuable things I have learned on Creative Live. It is a godsend for any photographer or business owner! Their workshops are inexpensive and cover anything you can think of from lighting to social media to writing an e-book!

Tofurious– Lawrence Chan is a genius and anyone with a business should be on his website on a regular basis!

Stripped Down– If you shoot boudoir, look no further. Denise is the MASTER.

Pro Photo Mentor– This is my education site for photographers with lots of goodies like courses and e-books to get you started!

Snowball Microphone– Top notch sound quality at a great price.

PC

Macbook Pro– I take this with me whenever I travel for shoots to backup and blog.

External Harddrive Backup– You can never have enough backups!

IN MY BAG:

Canon 5 D Mark iii– This is the first brand new camera I ever purchased and it was well worth it. Love everything about it.

Canon 7D– This camera is now my backup, but I used it for a few years and love it as well. Takes excellent video!

Canon 50 mm 1.4- My go to lens, this is on my camera 99% of the time!

Yongnuo Light Triggers- I don’t usually use off camera lighting, but when I do these little babies do the trick!

Lowepro Nova Sport Bag- I’m not one for those colorful, cute camera bags since I travel so much with my gear! This bag is a great size for carry on, I can fit all of my gear in it and it’s padded!